
ABOUT US
OUR STORY






The JR Sports Group
is a sports coaching company based in Princes Risborough and surrounding areas.
Our Director, James, has dedicated his life to sports. From an early age, he cultivated a profound love for football, going on to represent the England Schoolboys internationally at 18 years old and playing at clubs such as Sheffield United and Brentford.
Driven by a desire to take greater ownership of his career, James decided to channel his energy into helping children develop a genuine passion for sports like his. Still playing semi-professionally part-time, he transitioned into coaching.
Starting with two after-school clubs a week, he has since steered our growth. We are now proudly partnered with 11 schools, running over 100 sessions weekly. These include before, during, and after-school clubs, PE lessons, PPA cover, 1-1 sessions, birthday parties, and highly popular holiday camps.
Within just over a year of launching our business, we were honored with a nomination for Buckinghamshire's Top 5 New Businesses of the Year. James, our driving force, secured the runner-up position for Young Entrepreneur of the Year in both the first and second years of our venture, and this year his achievements caught the attention of the Great British Young Entrepreneur of the Year Award.
Summer 2023 saw our biggest holiday camps yet, with over 700 children joining us for multiple fun-packed days of sport. What began as a football-oriented venture has grown to encompass a diverse array of sports – football, multisports, gymnastics, and more. With over 100 5-star Google reviews, the community response has been nothing short of exceptional.
Reflecting on our amazing first two years, we're enthusiastic about the prospect of reaching even more children, aiding their personal development, and, most importantly, encouraging them to have fun playing sport. This is just the beginning of our story, and we can't wait to see what the future holds.
OUR PARTNER SCHOOLS:











The JR Sports Group Guarantee




Our coaches will always be punctual and appropriately dressed
Coaches will be positive and enthusiastic throughout their sessions while maintaining control of behaviour and safety of the session
Coaches will either bring their own JR Sports Group equipment or will use the school equipment, depending on what has been agreed.
All of The JR Sports Group team are DBS checked and safeguarding trained. They also embody all the characteristics we at The JR Sports Group stand for. All the JR Sports Group Lead coaches are trained in paediatric first aid


MEET OUR TEAM

James Richardson
Director

Lucy Osborn
Operations Manager

Thomas Harris
Lead Coach and Holiday Camp Manager
Musa Schmidt
Lead Coach
Jordan Brown
Lead Coach
Craig Mollahan
Lead Coach

Ted Sturgeon
Lead Coach
Amy Fairbrother
Lead Coach

James Young
Lead Coach and Holiday Camp Manager

Emily Sutton
Wraparound Care Lead

Caitlin Jackson
Wraparound Care Lead

Lauren Smith
Wraparound Care Lead

Vinnie Connolly
Apprentice Sports Coach

Mason Greaves
Lead Coach

Michael Abrams
Assistant Coach
